When you search Google, three different kinds of results appear: AdWords, Local, and Organic. In this video, you’ll learn about these listings, where the information comes from, and how you can influence search engines to display your practice higher in their listings.
Getting a new website can be a tough decision. There is the initial cost associated with creating a new design, plus the time and effort working with your web company to get things right. Of course you want to be sure that it’s the right time for you and your dental practice.
You might not realize it, but your name, address, phone number, and website show up on a number of different places on the Internet. When your information is inconsistent, it can negatively influence your standing in search engine rankings and make it hard for patients to find you.
You’ll need different strategies to reach people looking for a dentist and people who aren't looking for a dentist – but you will get the most out of every advertising dollar you spend. Let me explain …
Links show search engines that your site can be trusted. When someone links to your website, they are endorsing your website by telling their users they should go to your website. The more trustworthy the source, the better.
Improve your website search engine optimization with keywords. Search engines will only learn what services you provide if you tell them. In this video, you’ll learn how to choose the right keyword for your web page and how to optimize your pages.
We all know how important it is to have a good website … but what exactly does “a good website” mean? Find out how you can make your website stand out with the first video in our “Marketing your High Tech Practice” series.
Ranking well in Google search results can be a big help for bringing in new patients. The best way to do that is to work on your ranking in local Google Maps.